Marketing Analytics
Align strategies to address market shifts, customer sentiment, and developing trends. Boost marketing ROI through better targeting and campaign performance.
Marketing Analytics Unleashed.
Rule marketing from one screen
Get all important marketing KPIs under one roof, in one app, with all the results always just a few clicks away. Our Marketing Analytics enables you not only to cover all your critical marketing KPIs, but also to connect lead generation with sales results. Marketers and sales managers can use it to measure the impact marketing activities have on the business.
Our solutions and apps are based on proven, first-class data analytics technologies, such as Qlik Sense and Inphinity Forms.
What can we help you with?
Optimize marketing strategies
Track and measure campaign performance. Improve targeting, conversion, and ROI. Analyze customer sentiment and increase brand awareness.
Improve customer segmentation
Deliver greater ROI — target right prospects & valuable clients. Improve customer segmentation & conversion. Specify targets for up-selling & cross-selling.
Get full grasp of web analytics
Integrate channels to deliver a consistent brand experience. Analyze market shifts, customer sentiment, and trends. Identify threats and opportunities.
How?
UNLOCK YOUR DATA
- Connect data from all source systems
- Create associative data model
- Do any ad-hoc self-service analysis in Qlik
GET SUPERFAST INSIGHT
- Ready-made apps & custom dashboards
- Model, plan, set targets & alerts
- Drill-down across all business areas
UNDERSTAND AND ACTION
- Consult with certified financial expert
- Understand what your data tells you
- Set the right strategy & actions
- Monitor key KPIs
What will you get?
Areas and topics
- Lead management
- Campaigns
- Web & Social media
- Customer relations
- Acquiring new customers
- Increasing customer satisfaction
- Increasing Brand Awareness
- Introducing new products or entering new markets
TOP Benefits
- Cost savings
- Revenue increase
- Full view of customers across channels
- Engaging customers in real-time
- Clear social media strategy
- Customer churn prediction
- Right message at the right time on the right channel
- Customer centric approach
Associative Marketing Solution
Typical Use Cases
Here you can find a few instances of use cases this solution can cover. Needless to say, there is a whole universe of different use cases that can be addressed with it, even really specific ones.
A few happy clients
