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How to Build a Data-Driven Business and the Role of AI

Modern data technologies can kickstart your business, but they can also slow you down. So how do you choose the right ones?

Working with data in outdated BI technologies or, heaven forbid, in Excel is no longer even treading water. It’s a step back. In business today, nuances and attention to detail often make the difference, which is in stark contrast to yesterday’s technologies. To avoid creating a data hell, it’s important to be well-oriented in the world of modern technologies and innovations. When it comes to data and working with it, there’s been increasing talk of artificial intelligence (AI).

But what does that actually mean for business?
AI is everywhere, artificial intelligence is penetrating all areas of our lives. Naturally, it has not bypassed business either, where it brings unprecedented possibilities to working with data, decision-making, planning… You name it. It can push boundaries really far and bring value that you can monetize or free up your hands. Or not. Very simply put, you can get seven-league boots or a ball and chain that won’t move your business a single millimeter.

So how do you separate the (AI) wheat from the (AI) chaff?
I understand that if you don’t follow the latest data or AI trends and innovations daily, you can easily lose your bearings and get lost in the maze of different technologies and tools. However, there are procedures and technologies proven by real projects and the real value they have brought. We’ll be talking about these very innovations, AI news, and the benefits of the Snowflake data platform, and how it can (for example, in combination with the Qlik BI tool) bring order, overview, and quick results to business data. During our webinar, you will also learn:

  • How to overcome current data challenges We will talk about how to technologically modernize a company and simplify data-related processes. We will also discuss how to consolidate information scattered across the company in different systems and create a single source of truth. You will also learn how AI and LLMs can help you when implementing innovations.
  • How to unlock the potential of data and what AI brings to the table You will see what really fast discovery across data (fast insights) looks like, what brings faster and better decisions. You will learn how to automate tasks by incorporating AI into your workflows. All of this, of course, in a secure and controlled environment.
  • How to modernize IT infrastructure so it doesn’t fall on your head in a few years We will talk about how to simplify but modernize the infrastructure and reduce moods, as well as how to prepare the company for further growth
  • Why cultural change in a company is important We will also discuss how to engage and enable people/teams. How to create a collaborative platform, how and why to identify key people (talents).

My ambition is to show as many things as possible through practical examples. We will take a look at the real world, look at our real clients who have transformed their data strategies using Snowflake (either in combination with Qlik or another BI tool). I am preparing the content so that you can find enough inspiration here for thinking about the data revolution at your place.

However, it will not just be one-way communication, there will also be space for your questions and our answers. Don’t miss this opportunity to gain control over your data and move your business forward.

You can register here: https://emarkanalytics.com/snowflake-webinar-2024/

Róbert Šrotýř

Chief Product Officer, EMARK

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